People have budgets. I want to spend this for my rent, for my transportation, for my car, for my vacation.
We do good. We do bad. Judaism makes it easier – it tells us what is good & what is wrong. (Jews may see the Code of Jewish Law / Shulchan Aruch /) (Gentiles may see the 7 Noahide Laws) It helps us remove ourselves from doubt.
The reason why we follow after evil is because we feel we gain.
But the question is – did we ever do the accounting of what we gained from the pleasures we pursued. The question is : What did I gain? Did I become better? Did I get a reward? Did my life become easier or harder after the deeds?
Personally I noticed after following after desires – I noticed difficulties follow. Perhaps the reason to follow the good path should not be because of fear of punishment – but because one realizes that Hash-m does good. That we missed the mark.
Regretting, correction & Teshuva always helps.